范文点评与思路分析:广告中的国家形象

沈阳编辑 2023-09-15 10:33

  托福写作遭受不熟悉的话题,缺乏思维是一件令人头疼的事情。如果你在考试中遇到一些你根本不知道如何写的问题,它可能会影响每个人的表现和心态。因此,考生需要开始接触各种作文主题,了解写作思路,提前阅读更多的高分范文。下面由新航道的沈阳托福培训小编为您解答!


  范文点评与思路分析:广告中的国家形象


  托福写作难点


  Canadvertisingtellyoualotaboutacountry?


  Doyouagreeordisagreewiththefollowingstatement?Advertisingcantellyoualotaboutacountry.Usespecificreasonsandexamplestosupportyouranswer.


  结构分析写作思路


  同意这个观点更容易写出来。在阐述了自己的立场之后,它显示了广告是如何反映一个国家的历史、文化和其他情况的。通过比较更容易写作,例如:中国,与10年前相比,广告中的女性数量增加了,暴露水平也提高了。这表明,每个人的想法和社会的想法都发生了变化。与欧洲和美国国家相比,中国有大量的广告和中药广告。这表明,这方面的法律制度仍有待改进。

 

沈阳托福培训

 


  这个话题高分范文欣赏


  Advertisingdoesnotmeantoeducateorillustrate.Primarilyitisavehicleforbusinessanditaimstosellproducts.Asaresult,theinformationwecangatherfromlookingatadvertisingsisquitelimited.However,theculturalideasusedtosellcommoditiesrevealasociety'svaluesystem,andfromthenatureoftheadvertisingandtheproductitaimstosellwecandrawconclusionsastowhichsocialdemographymightbethemostaffluent.


  Inordertobemosteffectiveanadvertisingcampaignwillmakeuseoftheculturalvaluesofacountry.Obviously,companieswillbeabletosellmoreproductsifagreatmanypeoplerelatetothegoodsandtheimagesusedtosellthem.Forexample,inacountryliketheUnitedStateswhereagreatpercentageofthepopulationisreligious,advertisersuseexpressionssuchasheavenly,divine,orrevelation,becausethesehaveconnotationsthatprospectivecustomerswilllikelyidentifywith.Similarly,advertiserswilltrytoemployfashionmodelswhoembodyaculture'sidealsofpersonalbeauty,becauseattractivemenandwomenwillsellmoreproductsthanunattractiveones.


  Companiesidentifysocialdemographicsorpartsofsocietythataremostlikelytobuytheirproductsanddesigntheiradvertisingsaccordingly.Forexample,teenagegirlsaremorelikelytobuymobilephonesthanretiredfactoryworkers.Thuscompanieswillmakeuseoffashiontrendsintheiradsandprobablypayafamouspopsingerabigchunkofmoneytoendorsetheirproduct.Ifthemajorityofalladvertisingsinacountryaregearedtowardsaspecifictargetmarketoraudience,thenthispartofthepopulationprobablyhasthemostfinancialresourcesattheirdisposal.


  Althoughwecanlearnsomethingsaboutacountrybylookingatitsadvertisingwehavetorememberthatthisknowledgeislimited.Afterall,advertisingisonlydirectedatpeoplewhohavethemeanstobuyconsumergoods.Thusadvertisingdoesnottellusanythingabouttheoverallprosperityorlikesanddislikesofacountry.Also,advertisingnotonlyreflectsbutalsotriestoshapeandchangeculturalvalues.Therefore,itdoesnotaccuratelyreflecttheexactstateofacountry'sculture.


  如果想了解更多关于雅思托福考研的咨询,可以直接关注我们沈阳新航道的官网!如果您不方便网上咨询,可以在右下角弹窗处留下您的电话,我们有专业的课程老师给您回电详细介绍!

新航道春季班

推荐阅读

托福和gre之间的间隔有多长,先考哪个好? 小托福口语考试难点分析 备考雅思,词汇量是关键! 雅思托福和英语四六级有什么区别? 托福高分解读:托福高分多少分? 托福雅思难吗?托福雅思哪个好考?